Lip color thatflattersmelanin-rich beauty.
Elevated glosses and matte finishes made to feel as good as they look — with rich payoff, effortless wear, and shades that show up beautifully.
Start with the lip essentials
that define Nwadi.
From a velvet matte to a luxe gloss and a bold statement shade.
Three ways to
wear Nwadi.
From polished nude gloss to velvet matte to bold statement color, Nwadi makes it easy to find your mood every single day.
Founded with melanin-richbeauty at the center.
Founded by Francess Chiejina, Nwadi Beauty was created with melanin-rich beauty at the center — built from the belief that lip color should feel flattering, intentional, and effortless. Every shade, every formula, made for the woman who was never the afterthought.
Read Our StoryLoved in real life.
From everyday soft glam to statement moments, our community wears Nwadi their way and makes every shade their own.
Tag us in your Nwadi moment.
Share your look and be featured on our page — @nwadibeauty
Your starter lip wardrobe.
New here? Start with a curated Nwadi trio — one gloss, one matte, and one statement shade for the perfect mix of everyday ease and standout color.
Join the Nwadi Circle.
Be first to hear about new drops, exclusive offers, and lip shades designed to show up beautifully on you.
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